ranking real estate

So now you have a blog on Active Rain or you Tweet all your listings (cough, cough) and you have 20,000 Followers. Does that improve your business?

What does all this connectivity provide? Should I create a fan page for my Company on Facebook? I am already interconnected to 3,000,000 people on LinkedIn. Every time I write a blog post, a blast goes out on Twitter and it posts on LinkedIn… I’m keeping Facebook to my self. I have millions (well maybe hundreds) of people getting some glimpse of my job, my profession and me, but what does that really equate to in dollars and sense? Will it ever equate to anything in dollars and sense?

Is it possible that the concept of social media as it equates to real quantifiable dollars for some industries just… hope? I mean if I have some Twitter special for Happy Hour, I can see that being of value, as a customer might be moved by that Tweet to visit your establishment for some libations and to get a cheap drink, but I do not see anybody dropping their IPhone to write a contract when I drop a listing $10K, but its still gonna cost you $120K for a house. Maybe this is short sighted, but I don’t see the masses looking for real estate advice on Twitter, maybe on a blog… but who chooses their Agent based on a blog post?

Any comments? I do not see the top earners in my market taking the time to write a blog post… So I guess the question remains does Social Media help your Real Estate Business or is it just the HOPE that it will someday help?

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